"I AM THE 1" is an accessory brand based on the theme of "LIVE YOUR LIFE.
RAZY WORKS INC. is involved in planning and implementation of the concept and brand strategy of "I AM THE 1.” RAZY WORKS INC’s role is from a full A-Z brand incubation and sales of the “I AM THE 1” concept which includes brand strategy, production of skus, product photography and visual campaign work for each season in addition to managing the e-commerce site.
One of the features of I AM THE 1 is its wide range of products at reasonable prices. Just as you enjoy fashion every day, you can easily change your accessories and try different styles. In addition, our buyers, who are well versed in materials and trends, purchase directly from the factories, which allows us to offer affordable prices. The products are not only for yourself, but also as small gifts for friends and family, meeting the needs of buyers who want to enjoy seasonal accessories.