MISHA HAWAII LOGO RENEWAL
Services: Brand Design
Branding, Logo Design, Promotional Tools Design
We undertook the rebranding of the Hawaiian jewelry brand "MISHA HAWAII," distributed by RAZY WORKS.
MISHA HAWAII is inspired by the beautiful landscapes, traditional motifs, and the Aloha spirit of Hawaii. The brand features high-quality materials and craftsmanship, with designs that symbolize the fusion of traditional Hawaiian handcraft and contemporary art.
Brand owner MISHA LAM is dedicated to using precious pearls and natural materials, valuing the natural allure they bring. Each pearl is unique, just like you—representing your one-of-a-kind existence.
To express MISHA's philosophy, we adopted a natural shell as the symbolic mark, paired with a bold logotype. The gently expanding shell pattern embodies a wish for individuals to shine with their inner beauty and confidence, allowing them to enjoy a fulfilling life.
